Dott Branding

Dott branding: Brand guidelines cover with blue jeans
Dott branding: Denim brand introduction beside folded jeans
Dott branding: Visual identity and brand personality with the black wordmark
Dott branding: Black logo on blue and white backgrounds
Dott branding: Dot-and-letter logo explanation
Dott branding: Black, grey, blue and white brand colour palette
Dott branding: Primary typeface guidance with a wordmark construction grid
Dott branding: Logo applications on a hanging tag and a denim patch
Dott branding: Voice and tone guide with confident, feminine and modern brand traits