DS91
Case Study

Come In. Have A Look Around.

We treated Design Studio 91’s Instagram like an open house. The Bengaluru interior design studio had a portfolio of finished homes, and we wanted people to feel like they could step inside.

Through carousels and reels, we took viewers from the whole room to the details that make it work. Green kitchen cabinetry, a backlit vanity, even a peek behind the scenes at a project shoot.

The idea was to give homeowners something specific to talk about when they got in touch. “Can we do those green cabinets?” is a pretty good way to start.

Design Studio 91 social media: Burgundy and gold campaign overview with an interior-design phone preview
Design Studio 91 social media: Instagram profile and interior-project photography grid
Design Studio 91 social media: Warm neutral and burgundy palette with interior-design post examples
Design Studio 91 social media: Mobile post previews showing rooms, a restaurant and a presenter
Design Studio 91 social media: Living-room Instagram campaign mockup